Case Study: How To Lose Customers And Destroy Your Brand

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02 Nov

Software licensing can be a tough business. But if you’re able to build a great product and acquire customers, it can be a rewarding business. The founders of Jelsoft, the company behind the popular vBulletin message board software, know that first hand.
Having built arguably the best message board software out there, they sold Jelsoft to [...]

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Case study: how to lose customers and destroy your brand