19 Oct
Will in-app purchases for free apps lead to a second iPhone gold rush?
If you’re an iPhone app developer, free versus paid can be a difficult decision. Notwithstanding widely-publicized success stories, most free apps don’t make any money for their developers.
One solution: use a free, watered-down version of your app as promotion for a paid version. The freemium model does work but it’s hardly perfect. The problem: Apple [...]